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First in the World in Advertising

January 12, 1930
Detroit News Quilt History Project; Michigan State University Museum; Susan Salser
Detroit, Michigan, United States
A full page spread reporting Detroit News advertising numbers.
First in the World in Advertising
The Detroit News 2,653,502 Lines
The New York Times 32,162,870 Lines
The Chicago Tribune 31,907,811 Lines

For 16 Consecutive Years The Detroit News First, Second, or Third in Advertising in America!
Finishing 1929 with a volume of 32,653,502 lines, The Detroit News again leads the entire world in advertising, surpassing the leading newspapers in cities such as New York, Chicago and Philadelphia. This is the Seventh time, The News has been world champion in advertising and the sixteenth consecutive year in which it has finished either first, second, or third....a record unique in the annals of American journalism.

This remarkable accomplishment still further emphasizes the importance of The News' thorough home coverage in the Detroit field, and the unique opporunity if offers advertisers to adequately cover this fruitful market with one newspaper. The News, by actual survey, goes in to four out of five Detroit homes taking any English newspaper, and enjoys an esteem among its readers equaled by few other newspapers in America.

Courtesy of The Detroit News Archives.

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